Mariella Swim presented a bold new collection at Miami Swim Week 2025. The brand’s new lineup is a feast for the eyes—an aesthetic celebration of texture, color, and unapologetic individuality. Ellie Blue, the creative director, was inspired by the exotic texture of crocodile skin. That is exactly what the fabrics used in this collection accurately mimic—and in a chic way.
The faux crocodile skin has a glossy finish that pairs extremely well with the bombastic color palette used throughout the collection. No doubt, all the swimwear looks striking—especially the brand’s electric-color bikini sets, which are pure eye candy. The one from the cover photo is simply exceptional!
Most of the designs from this collection are monochromatic, with a few gradients and multi-color pieces here and there for extra adventure. Overall, it is immediately apparent that Ellie Blue and Mariella Swim put a lot of effort into designing and manufacturing the garments. The team presented a creative, original idea with a fresh vibe and sent it out with an emphasis on quality.
It is a stellar debut for the Florida-based brand! Mariella Swim, without a doubt, is a perfect choice for anyone who enjoys looking compellingly striking—and a little exotic—during their summer adventures. The Florida-based brand keeps their prices under the $100 mark for a full bikini set (no crocodiles were hurt in order to make the swimwear—or to make this post, promise), which feels very reasonable.
And a percentage of the sales that Mariella Swim makes goes to Ellie’s Angels—a charity for supporting and uplifting children in need.
Here are our top picks from the Mariella Swim show at Miami Swim Week 2025.
Find Mariella Swim on Instagram.
